Verwende Design, um Veränderungen zu gestalten: James Hurst über die Evolution des Brandings
Branding goes beyond just a visual identity—it serves as an operating system for businesses. This is the central idea explored in James Hurst’s book, Use Design To Design Change, which challenges traditional branding concepts and offers a practical toolkit for creating intentional brands. In this updated edition, Hurst expands on his original set of workshop … Weiterlesen