Die „Made to Share“-Kampagne von Cadbury definiert Großzügigkeit auf süßeste Weise neu.
Cadbury’s latest integrated campaign, ‚Made to Share‘, celebrates everyday generosity with limited-edition Dairy Milk bars designed in collaboration with VCCP and Bulletproof. The playful redesign of the packaging acknowledges the small gestures that bring people together, turning simple moments into opportunities for gratitude. According to Cadbury UK senior director Elise Burditt, the campaign embodies the … Weiterlesen